LIV x Spiderman: Brand New Day Packaging

Los Angeles 2026

Packaging Design

A fresh take on hydration, inspired by the world of Marvel's Spider-Man: Brand New Day. I designed the limited-edition Liquid I.V. packaging across two flavors and multiple formats (along with all retail assets) bringing a playful, cinematic edge to an everyday essential.

in collaboration with:
Stevy wang (creative director)
annie hwang (sr print designer)

SM_RaspberryLemonade_Carton_6ct_Front_1485-v2.jpg
260409_AS_LiquidIV_AprilPDP_SpidermanSFRasberryLemonade_Pouch_OnWhite_000939-v3+1.png
SM_RaspberryLemonade_Stick_Front_1601-v2.jpg
SM_ArcticRaspberry_Carton_10ct_Front_1505-v2.jpg
SM_ArcticRaspberry_Stick_Front_1563-v3.jpg
260409_AS_LiquidIV_AprilPDP_SpidermanArcticRasberry_Pouch_OnWhite_000934-v3+1.png
260409_AS_LiquidIV_AprilPDP_SpidermanArcticRasberry_PouchStickFruitGlass_000661-v4 1.png
SM_RASPBERRY_LEMONADE_6_CT_CARTON_W_FLAVOR_1622-v4+2.png
Mask group-1.png
Walmart Spiderman Standee.jpeg
Walmart Spiderman SideStack (2).jpeg
Walmart Spiderman HP with header.jpeg
Taget Spiderman side cap.jpeg
Spiderman Kroger FTB.jpeg
Publix Spiderman Carts.jpeg
image.jpeg
a_SpidermanEndcap 1.jpeg